Bachelor of Corporate Communication (Honours)

(R2/0323/6/0048) (09/29) (MQA/FA4518)

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Key Information

Intakes

April, July, October

Programme Duration

3 years | Full-time .

Mode of Study

Full-Time

Programme Level

The Bachelor of Corporate Communication (Honours) programme provides students with a solid foundation in communication concepts, managerial practices, as well as strategic planning skills, media handling and public relations in an organisational context, to help them meet real-life scenarios and overcome future challenges. Besides learning key theories and relevant concepts that cover important aspects of corporate communication, they will also be given the opportunity to apply knowledge to face the real corporate world. These allow students to learn while engaging in hands-on exercises and assessments, guided by our experienced lecturers and industry experts.

Career Prospects

Marketing Communications:

  • Campaign Manager
  • Consumer Affairs Specialist
  • Market Research Analyst
  • Event Organiser
  • Brand Manager
  • Conventions Planner
  • Media Liaison Officer

Public Relations:

  • Corporate Comm. Director
  • PR Specialist
  • Publicist
  • Consumer Advocate Negotiator
  • Community Affairs Director
  • Environmental Activist
  • Foreign Affairs Officer
English Proficiency IELTS 5.0 / MUET Band 3.5 or its equivalent
Matriculation / Pre-University / Sijil Tinggi Persekolahan Malaysia (STPM) programme or equivalentPass with a minimum of grade C (CGPA 2.0) in TWO (2) subjects AND a credit in English at SPM level
General Certificate of Education Advanced (“A”) Level PassA Level or equivalent with a minimum of grade D in TWO (2) subjects AND a credit in English at O level
Unified Examination Certificate (UEC)Pass with a minimum grade B IN five (5) subjects including English
Recognised Diploma in a related fieldPass with a minimum CGPA 2.00 and a credit in English at SPM level or its equivalent
Other QualificationsOther equivalent qualifications recognised by the Malaysian Government

 

General Studies Subjects
  • Penghayatan Etika dan Peradaban
  • Bahasa Melayu Komunikasi 2
  • Philosophy and Current Issues
  • Bahasa Kebangsaan A
  • English for Academic Purposes
  • Integrity and Anti-Corruption
  • Community Service
University Courses
  • Digital Skills & Services
  • Creativity & Innovation
  • Entrepreneurship
  • General Interest Course
Core Courses
  • Introduction to Corporate Communication
  • Mass Media and Society
  • Communication Theory
  • Scripting for Media
  • Elective 1: Sociology / Introduction to Journalism
  • Persuasive and Strategic Communication
  • Marketing Communication
  • Rhetoric, Articulation and Persuasion
  • Media & Consumer Analytics
  • Elective 2: Social Psychology / Digital Photography & Videography
  • Personal Image Management
  • Corporate Writing
  • Media Law and Ethics
  • Visual Communication
  • Event Management
  • Communication Research
  • Introduction to Brand Management
  • Media Psychology
  • Crisis Management
  • Media Relations and Publicity Strategies
  • Globalisation and Communication
  • Research Project I
  • Corporate Social Responsibility
  • Managerial Communication
  • Innovative Media
  • Research Project II
  • PR Issues and Campaigns
  • Corporate Identity Management
  • Industry Training

For enquiries on our programme fees and funding, please fill up the form below or you may contact our Student Recruitment Division representative. We offer many funding opportunities to support students. Check out our Financial Assistance Page to find out more.

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Programme code: (N/0713/6/0037) (03/29) (MQA/PA16954)

Duration: 3 years | Full-time

Intakes: April, July, November

Mode of Study: Full-Time

Programme code: (N/0721/6/0004) (03/29) (MQA/PA17213)

Duration: Full-time: 3 years
Part-time: 5 years

Intakes: April, July, October

Mode of Study: Full-Time, Part-Time

Programme code: (R2/0412/6/0041) (01/28) (MQA/FA2256)

Duration: 3 years | Full-time

Intakes: April, July, October

Mode of Study: Full-Time

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Week StartWeek EndAcademic WeekActivityRemarksPublic Holidays
11-AprRegistration(new students only)
13-Apr17-AprOrientation(new students only)
20-Apr24-AprWeek 1Learning Week
27-Apr1-MayWeek 2Learning WeekLabour Day1-MayFri
4-May8-MayWeek 3Learning Week
11-May15-MayWeek 4Learning Week
18-May22-MayWeek 5Learning Week
25-May29-MayWeek 6Learning WeekHari Raya Aidiladha27-MayWed
Wesak Day31-MaySun
1-Jun5-JunWeek 7Learning WeekAgong’s Birthday1-JunMon
(RPH) Wesak Day1-JunMon
8-Jun12-JunWeek 8Self-Study Week
15-Jun19-JunWeek 9Final ExaminationAwal Muharram17-JunWed
22-Jun26-JunSemester Break
29-Jun3-JulSemester Break
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Week 15Self-Study Week   

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Week 16Final Examination   

26-Oct

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30-Oct

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Week 17Final Examination   

2-Nov

Mon

6-Nov

Fri

 Semester Break Sultan of Perak’s Birthday

6-Nov

Fri

 Deepavali

8-Nov

Sun

9-Nov

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13-Nov

Fri

Semester Break Deepavali

9-Nov

Mon

16-Nov

Mon

20-Nov

Fri

Semester Break Convocation

21-Nov

Sat

  1. The University reserves the right to amend as and when required
  2. When a public holiday falls on Sunday, the holiday is substituted with the following working Monday/working day
  3. 21 November 2026 – Convocation
  4. The University Management has decided to grant extra leave for certain festivals that fall at the beginning or end of the week. Therefore, replacement classes must be conducted on the dates
    provided by the Registrar’s Office
Week StartWeek EndAcademic WeekActivityRemarksPublic Holidays

24-Oct

Sat

  Registration(new students only)  

26-Oct

Mon

30-Oct

Fri

 Orientation(new students only)  
2-Nov
Mon
6-Nov
Fri
 PNP Week 1(new students only)Sultan of Perak’s Birthday

6-Nov

Fri

Deepavali

8-Nov

Sun

9-Nov

Mon

13-Nov

Fri

 Deepavali Break Deepavali

9-Nov

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16-Nov

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20-Nov

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 PNP Week 2(new students only)  

23-Nov

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27-Nov

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Week 1Learning Week   

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 Mid-Semester Break Chinese New Year

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Week 12Learning Week   

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Week 13Learning Week Nuzul Al-Quran

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Week 15Self Study Week Hari Raya Aidilfitri

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 Hari Raya Aidilfitri

11-Mar

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Week 16Final Examination   

22-Mar

Mon

26-Mar

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Week 17Final Examination   

29-Mar

Mon

2-Apr

Fri

 Semester Break   

5-Apr

Mon

9-Apr

Fri

Semester Break   

(PNP : Pre-November Programme)

  1. The University reserves the right to amend as and when required
  2. When a public holiday falls on Sunday, the holiday is substituted with the following working Monday/working day
  3. The University Management has decided to grant extra leave for certain festivals that fall at the beginning or end of the week. Therefore, replacement classes must be conducted on the dates
    provided by the Registrar’s Office