(R2/0323/6/0048) (09/29) (MQA/FA4518)
企业传播学士（荣誉学位）课程旨在为学生提供在企业传播背景下的扎实理解，包括传播原理、管理实践和战略规划技能。它既提供理论知识，又提供实际经验，以为学生在企业传播领域的真实挑战做好准备。
职业前景
营销传播：
公共关系：
| 英语水平要求 | 托福：500 或 雅思：5.0分 或同等成绩 |
| 大学预科班 / 大学先修班 / STPM 或同等学历 programme or equivalent | 考获至少2科C (CGPA为2.0）且在SPM英语考试中获得C等级 |
| A水平考试 | 在A水平或同等资格的考试中考获至少2科D，并且在O水平英语考试中获得C等级 |
| 独中统考文凭（UEC） | 考获至少5科B包括英语 |
| 相关领域的文凭课程 | 考获CGPA 2.00，SPM英语考试获得C等级，或同等成绩 |
| 其他资格 | 受马来西亚高等教育部承认的其他同等资格 |
| 通修科目 |
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| 大学课程 |
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| 核心课程 |
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| Week Start | Week End | Academic Week | Activity | Remarks | Public Holidays | ||
| 11-Apr | Registration | (new students only) | |||||
| 13-Apr | 17-Apr | Orientation | (new students only) | ||||
| 20-Apr | 24-Apr | Week 1 | Learning Week | ||||
| 27-Apr | 1-May | Week 2 | Learning Week | Labour Day | 1-May | Fri | |
| 4-May | 8-May | Week 3 | Learning Week | ||||
| 11-May | 15-May | Week 4 | Learning Week | ||||
| 18-May | 22-May | Week 5 | Learning Week | ||||
| 25-May | 29-May | Week 6 | Learning Week | Hari Raya Aidiladha | 27-May | Wed | |
| Wesak Day | 31-May | Sun | |||||
| 1-Jun | 5-Jun | Week 7 | Learning Week | Agong’s Birthday | 1-Jun | Mon | |
| (RPH) Wesak Day | 1-Jun | Mon | |||||
| 8-Jun | 12-Jun | Week 8 | Self-Study Week | ||||
| 15-Jun | 19-Jun | Week 9 | Final Examination | Awal Muharram | 17-Jun | Wed | |
| 22-Jun | 26-Jun | Semester Break | |||||
| 29-Jun | 3-Jul | Semester Break | |||||
