Bachelor of Business Administration (Honours)

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Key Information

Intakes

April, July, October

Programme Duration

3 years | Full-time

Mode of Study

Full-Time

Have you ever wondered how global brands like Apple, BMW and Nestle, to name a few, achieve billions in net worth and soaring sales? How did they survive the technological advancements, changes in people’s attitude and behaviour and most of all, the competitive markets? If you have, our Bachelor of Business Administration (Hons) programme will be the perfect choice for you.

The Bachelor of Business Administration (Hons) programme provides an in-depth understanding of how businesses organise their resources, formulate strategies, implement cutting edge business tactics and capture the market. It is a 3-year programme that includes 3 months of industrial training in leading global and local companies. Throughout the three years, students will gain substantial insight and exposure to the techniques, knowledge and competencies required to face ever-changing real world challenges.

Minimum Entry Requirements

Sijil Tinggi Persekolahan Malaysia (STPM)	Pass STPM with minimum CGPA of 2.00 or Grade C in any TWO (2) subjects and a pass in Mathematics and English at SPM level.
Sijil Tinggi Agama Malaysia (STAM)	Pass STAM with minimum of Jayyid and a pass in Mathematics and English at SPM level.
Unified Examination Certificate (UEC)	Pass UEC with Grade B in FIVE (5) subjects and pass Mathematics and English.
General Certificate of Education Advanced (A-Level)	Pass A-Level with a minimum in TWO (2) subjects and a pass in Mathematics and English at O-Level.
Matriculation / Foundation	Pass with minimum CGPA of 2.00 out of 4.00.
Diploma / Advanced Diploma (Level 4 or 5, MQF)	Pass with minimum CGPA of 2.00 out of 4.00.
Other Qualifications	Other equivalent qualifications recognised by MOHE.
English Proficiency for International Students	IELTS 5.5 or MUET Band 4 or its equivalent

Programme Structure

General Studies Subjects	Penghayatan Etika dan Peradaban Bahasa Melayu Komunikasi 2 Philosophy and Current Issues Bahasa Kebangsaan A English for Academic Purposes Integrity and Anti-Corruption Community Service
University Courses	Digital Skills & Services Creativity & Innovation Entrepreneurship General Interest Course
Compulsory Courses	Principles of Management Principles of Marketing Consumer Behaviour Microeconomics Macroeconomics Business Mathematics Business Statistics Introduction to Financial Accounting Managerial Accounting Business Ethics & Corporate Governance Organisational Behaviour Human Resource Management Industrial Training E-commerce Managing Digital Business Business Law Introduction to Finance
Specialisation Courses	Management Strategic Management Change Management International Business Total Quality Management Operations Management Research Methods Business Analysis & Decision Making Elective Courses [select three (3)] Project Report Conference, Event Planning & Management Digital Marketing Training and Development Human Resource Management Human Resource Planning Occupational Safety and Health Training and Development Industrial Relations Compensation & Performance Management Research Methods Business Analysis & Decision Making Elective Courses [select three (3)] Project Report Meeting, Incentive, Convention and Exhibitions (MICE) Digital Marketing Strategic Management Marketing Management Strategic Marketing Marketing Communications Product and Brand Management Marketing of Services Digital Marketing Research Methods Business Analysis & Decision Making Elective Courses [select three (3)] Project Report Meeting, Incentive, Convention and Exhibitions (MICE) Training and Development Change Management

Fees and Funding

For enquiries on our programme fees and funding, please fill up the form below or you may contact our Student Recruitment Division representative. We offer many funding opportunities to support students. Check out our Financial Assistance Page to find out more.

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Programme(s)

Public Holidays	Week start	Week end	Academic Week
	18-Nov		**Registration & Orientation – 18 Nov (Mon)
	19-Nov	22-Nov	Week 1 – Class starts for all (19 Nov)
	25-Nov	29-Nov	Week 2
	2-Dec	6-Dec	Week 3
	9-Dec	13-Dec	Week 4
	16-Dec	20-Dec	Week 5
25-Dec Wed Christmas Day	23-Dec	27-Dec	Week
1-Jan Wed New Year	30-Dec	3-Jan	Week 7
	6-Jan	10-Jan	Week 8
	13-Jan	17-Jan	Week 9
	20-Jan	24-Jan	Week 10
29 Jan Wed Chinese New Year	25-Jan	31-Jan	Mid-sem Break
	3-Feb	7-Feb	Week 11
11 Feb Tue Thaipusam	10-Feb	14-Feb	Week 12
	17-Feb	21-Feb	Week 13
	24-Feb	28-Feb	Week 14
	3-Mar	7-Mar	Study Week
	10-Mar	15-Mar	Final Examination
17 Mar Mon Nuzul Al-Quran	17-Mar	22-Mar	Final Examination
	24-Mar	28-Mar	Semester Break
31 Mar Mon Hari Raya Aidilfitri	31-Mar	4-Apr	Semester Break
	7-Apr	11-Apr	Semester Break
	14-Apr	18-Apr	Semester Break

Bachelor of Business Administration (Honours)

Explore Programme

Key Information

Intakes

Programme Duration

Mode of Study

Programme Level

Faculty

Schools

Programme code: (N/0713/6/0037) (03/29) (MQA/PA16954)

Duration: 3 years | Full-time

Intakes: April, July, November

Mode of Study: Full-Time

Programme code: (N/0721/6/0004) (03/29) (MQA/PA17213)

Duration: Full-time: 3 years Part-time: 5 years

Intakes: April, July, October

Mode of Study: Full-Time, Part-Time

Programme code: (R2/0412/6/0041) (01/28) (MQA/FA2256)

Duration: 3 years | Full-time

Intakes: April, July, October

Mode of Study: Full-Time

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Duration: Full-time: 3 years
Part-time: 5 years